SW2006_Industry_Report.pdf (application/pdf Objeto)In this frequently quoted report by McKinsey and Sandhill about the status of the Software industry in 2006, one very interesting observation (as he have discussed previously) says "many innovations, collectively termed web 2.0, will fully reach the enteprise- as in previous cycles, innovation developed for individual users will translate into substantial enterprise opportunities". True.
Web 2.0 for the enterprise will bring a combination of tools like blogs, wikis, search, tagging to the corporate user that can reduce the friction experienced today around the person to person multipoint collaboration activities.
After going through automation of business processes in all transactional interactions, the big opportunity in front of corporate productivity improvements come from an optimization of social/tacit interactions.
Labels: Web 2.0, Workplace